This is one of the best books I’ve read on culture, creativity, storytelling and God. Thank you Andy Crouch for creating such a beautiful, wise piece of work. Here are my favorite quotes from the book. – Ami Mariscal Ch 1 5:47 Which has developed an imposing apparatance “Terry Eagleton observes not re-assuringly that culture has been called the second most complicated word in the human language, after nature.” – Andy Crouch Ch 1 33 min Making sense of the world, interpreting it’s wonder and it’s terror is left up to human beings alone. So how do we make sense …
Top Books on Story and Storytelling
By Ami Mariscal Last Updated May 10, 2017 The Story Factor Annette Simmons 2006 Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact Annette Simmons 2015 The War of Art: Break Through the Blocks and Win Your Inner Creative Battles Steven Pressfield 2012 Rising Strong Brené Brown 2015 Culture Making: Recovering Our Creative Calling Andy Crouch 2013 Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration Ed Catmull 2014 The Idea Writers: Copywriting in a New Media and Marketing Era Teressa Iezzi 2010 Positive Psychology at …
The Top 2 Ways to Achieve Long Term Happiness with Your Work
You’re going to spend most of your life working, so you may as well do something that makes you happy. Positive Psychologists and top motivational speakers like Anthony Robbins and Steven Covey agree that using your strengths, and making meaningful contributions with your work, result in long term gains in your happiness portfolio. Think about your greatest projects, accomplishments, and jobs. In other words, think about achievements that you consider great successes and continue to make you happy whenever you think about them. If you have a minute, jot a few down. Now, think about what made each of those …
Talk About Your Company Ideals and Win Big
No one wants to receive product advertisements from the same company 5 days a week. However, people will gladly receive and even share content that’s about hi-level values and ideals. Top performing brands are built on ideals that transcend products and services. And that doesn’t mean you have to change your business model and become a benefit corp. It simply means focusing your marketing message on things that more people want to connect with. Brands built on ideals are 390.2% more valuable than the average S&P 500 brand.* *Source: http://www.jimstengel.com/grow/research-validation/ “Jim Stengel conducted a ten-year growth study of more than …
What Everybody Should Know About Efficient Marketing
Across multiple studies in almost any given year, the number one concern for most business owners is attracting new clients. Attracting new clients is also much more expensive than retaining customers, so it pays to know how to do it… Literally 🙂 The Benefits of Focusing on Your Top 20% Prospects There are two major benefits to focusing on your top 20% prospects that I describe in this YouTube video, which is queued-up at the perfect time to start watching via this link https://youtu.be/JujO-kJ4l8A?t=3m38s. In the video I talk about two huge mistakes almost all businesses make which can be solved by …
Don’t Let the Monsters Pull You Under – Create the Most Resilient Business Possible with Core Values
Revolutionize Your Business & Drive Leadership Mastery With Purpose & Values By Ami Mariscal Updated May 5, 2017 Written May 3, 2016 For thousands of years humans have been navigating the Earth using the stars. Though we are generally more in touch with our cell phones than compasses these days, most of us can still find the North Star. Thinking about your life’s purpose, or your current “why” as your North Star is a useful metaphor for so many good reasons I’m excited to share with you! And this metaphor serves as a fantastic framework for creating a business that …
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